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transactions into the world
of human connectivity
just a tech
startup
Fair and even-handed
Dedicated to art
Creativity and society
Brand story
Lunu is an
aspirational
brand
social responsibility and
a commitment to the
arts and aesthetics
The brand vision encompasses more than just an easy, efficient economical payment system to drive wider consumer adoption of cryptocurrencies. Lunu elevates the debate about the role money plays in our society as a means of connecting people, while the elegant Lunu Terminal brings beauty to the transactional part of commerce – an area that so far has been merely functional at best. And inside this sleek device there is the beauty of the scientific effort that went into creating it.
The transactions and payments made possible with Lunu are essentially an exchange of energy that encourages connectivity and fosters higher values — being connected and open to the future and to new ways of doing things. This philosophy inspires the company’s activities in the world-at-large as a forward-thinking brand.
Lunu is giving birth to a new ecosystem, its own brand of aesthetics built around the idea of the cosmic ocean. The name “Lunu” itself is derived from the Latin word for “Moon” (Luna), the planet that controls the earth’s tides... and the oceans.
The oceans connect everything on earth. It’s the place where life began. Hence, the connection between Lunu and the oceans is symbolic of a nascent world with myriad possibilities.
Mission
Lunu seeks to build an ecosystem that will encourage more use of cryptocurrencies and, in so-doing, to elevate the debate and point of view about the positive role money plays in our society as a means of connecting people
Speed and security are two important characteristics of cryptocurrencies, and our mission at Lunu is to popularize their use in everyday transactions.
Lunu Founder and CEO
operational component
Philosophy
The innovative operational component of the Lunu proposition is not the whole story. Lunu is an ecosystem with a diverse range of clients, built upon six pillars, three tangible and three intangible.
Tangibles
Innovation
Lunu allows customers to use cryptocurrencies as fiat cash in retail
transactions, thus eliminating a lengthy, expensive process
to access their funds.
Complexity
Lunu provides an omnichannel solution, suitable for any business.
Transparence
Lunu is a regulated payment company, following the law. In-build features for customer verification and transaction monitoring ensure the compliance and decrease any risk.
An Aspirational Brand
Lunu catapults financial transactions into the realm of connectivity –
the brand vision encompasses more than just an easy, efficient
economical payment system to drive wider consumer adoption
of cryptocurrencies.
Social Responsibility
Social responsibility is part of the Lunu DNA. The founders of Lunu
have been convinced of the need to contribute to society from the
moment they launched the project.
Arts & Aesthetics
We believe aesthetics have paramount importance in every aspect of
life including the realm of financial transactions. That is why we paid so much
attention to the design aspects of the Lunu Terminal and all the accompanying
software applications. We also believe in the transformative power of art to
change global conversations, improve society, elevate brands, and enrich lives.
Intangibles
and contemporary art share a fundamental concept important for life in the 21st century: the ability to connect fluidly beyond the limitations of cultures, religions, races, or creeds
Lunu Partner & CMO
Who we serve
Lunu has three main clientsIn the press
